
THE EXHIBITION
Welcome to the world of art and culture, driven by the vision and passion of our three founders. Luca, Eugenio and Andrea are committed to carrying forward the mission of inspiring, connecting and promoting art in all its forms to an increasingly passionate global audience.
The 3 PARTNERS of ELV - Culture of Innovation srl
Composta da oltre 200 opere da una singola collezione privata, la Simply Haring Collection mira a rendere accessibile a tutti l’universo visionario di Haring e trasmettere i valori di cui si fa portavoce.
This is one of the world's largest collections from a single collector that ELV - Culture of Innovation has decided to make available to all, in non-academic settings such as the Marassi Prison or shopping centres in the suburbs of major Italian cities, pursuing a precise social and educational purpose of the artist himself.

THE PATH
Art is a moment of authentic emotion, so it is important to bring identity projects to life with a compelling narrative. The exhibition therefore becomes an interactive itinerary, centred on the original works and completed by ad hoc designed technological solutions that guarantee the emotional involvement of the spectator while maintaining the focus on the works.
Among the exhibition techniques, the AudioZoom route consists of a short audio narration of the highest quality, which leads the spectator to dwell on details of the works and listen to particular stories while maintaining attention on the works on display.
Additional QR codes accompany the exhibition, leading to additional content, such as photographs and original historical documents related to the works of art.
ELV has been exclusively commissioned to curate this vast and splendid collection of Keith Haring's works for exhibitions worldwide.
ART FOR ALL
Keith Haring did not confine his art to traditional spaces but chose to take it to the people, touching lives and sparking conversations outside the circle of experts.
His creations appeared as murals, in the form of Pop Shop merchandise, on album covers, as posters for concerts and advertisements, and as slogans for social campaigns.
This was the heart and soul of Keith Haring. His art had a tangible, everyday impact and resonated deeply with the public.
Welcome to the world of art and culture, driven by the vision and passion of our three founders. Luca, Eugenio and Andrea are committed to carrying forward the mission of inspiring, connecting and promoting art in all its forms to an increasingly passionate global audience.
The 3 PARTNERS of ELV - Culture of Innovation srl

ALTERNATIVE SPACES OF CULTURE
Taking art out of conventional spaces continues to be a contemporary challenge, which ELV embraces wholeheartedly. This commitment not only does justice to the artist, but also contributes to a culture that is inclusive and accessible to all.
This is the essence of the Simply Haring exhibition and the ethos that guides ELV in the realisation of projects that are closely linked to the artist's own will, always at the forefront of people, within reach and in the spaces where people live, work and play.
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